E-commerce podcasts are the new superpowers for acquisition managers!
Whether you're working on your campaigns, stuck in traffic or in the middle of a workout, listening to experts reveal their best strategies is probably the coolest way to educate yourself on the latest trends 👌
No need to plunge into hours of reading to optimize your conversion rates or online advertising.
No, all you have to do is listen! 👂
On a parcouru l’univers des podcasts pour vous dénicher les 10 meilleures pépites, celles qui vont littéralement booster vos connaissances en acquisition et vous transformer en ninja du e-commerce.
Ready to discover your new everyday allies? Plug in your headphones, it starts now!
An e-commerce podcast is an audio format in which industry experts and professionals share their experiences, tips and practical advice for improving the performance of online stores.
These podcasts focus on a variety of topics, including customer acquisition, loyalty, conversion optimization and market trends.
Listening to e-commerce podcasts lets you learn directly from the best, while keeping up to date with the latest innovations.
For e-commerce managers or media acquisition directors, podcasts are an excellent source of strategic intelligence.
In addition to access to concrete feedback, they offer valuable flexibility: you can listen to experts share their best advice while working, driving or playing sport 🧘🏻♂️🏃♀️
These podcasts offer immediately applicable tips for improving conversion rates, maximizing the performance of your advertising campaigns and fine-tuning your sales strategies.
Hosted by Laurent Kretz of the CosaVostra agency, Le Panier is an essential podcast in the world of e-commerce.
Laurent meets the industry's key players to discover their secrets for acquiring, converting and retaining customers.
Why listen to Le Panier?
This podcast is a goldmine for understanding how successful brands optimize their acquisition and loyalty strategies, while remaining focused on the user experience.
Not-to-be-missed episodes:
🎙️ Listen to Le Panier on Spotify, Apple Podcasts, Amazon Music, Deezer, Google Podcasts
Pierre-Baptiste Couette-Barreau hosts the Ecommerçons podcast, inviting leading e-commerce experts to share concrete, immediately applicable strategies for improving conversion and performance for e-tailers.
Why listen to Ecommerçons?
If you're looking for actionable advice and feedback on customer acquisition, this podcast is a great place to start.
Pierre-Baptiste offers interviews and analyses with industry experts on the current challenges facing e-tailers.
3 episodes not to be missed:
🎙️ Listen to the Ecommerçons podcast on Apple Podcasts, Spotify
Hosted by Adrien Naeem and Laetitia Lamari, Le café de l'e-commerce offers a relaxed but highly rewarding approach to the digital world.
This duo deciphers e-commerce news, interviews entrepreneurs, and frequently discusses topics related to acquiring and optimizing online sales.
Why listen to Le café du e-commerce?
This podcast combines concrete feedback on current events with interviews with experts who talk directly about customer acquisition strategies. Perfect for keeping up to date and improving your e-commerce tactics.
3 episodes not to be missed:
🎙️ Listen to Le café de l'e-commerce on Ausha, Apple Podcasts, Spotify, Google Podcasts
👉 Read also: Instagram Shopping: a concept to include in your sales strategy in 2024
Michel Juvillier welcomes e-commerce experts to The E-commerce Society to discuss market trends and best practices, with a particular focus on customer acquisition.
Why listen to The E-commerce Society?
If you're an e-merchant looking for trends to watch and acquisition strategies to implement, this podcast is an excellent choice.
Michel explores high-potential topics to boost your growth.
3 episodes not to be missed:
🎙️ Listen to The E-commerce Society on Apple Podcasts, Spotify, Acast
Les Voix du E-commerce is a podcast produced by the Paris Retail Week team.
It features interviews with major e-commerce players, highlighting their conversion and customer acquisition strategies.
Why listen to Les Voix du E-commerce?
To discover the best acquisition and conversion practices used by the biggest brands in retail, Les Voix du E-commerce is an ideal choice.
It keeps you up to date with the latest trends.
3 episodes not to be missed:
🎙️ Listen to Les Voix du E-commerce on Apple Podcasts, Spotify, Deezer
Entreprendredans la mode is a podcast that explores the fashion industry behind the scenes, with a particular focus on innovative and sustainable brands.
Why listen to the Entreprendre dans la mode podcast?
If you're a fashion e-merchant, this podcast will inspire you with concrete feedback and advice on growth, customer acquisition and conversion in this specific universe.
Not-to-be-missed episodes:
🎙️ Listen to Entreprendre dans la mode on Audiomeans, Apple Podcasts, Spotify
👉 See also: How to put your product catalog on Google shopping
François Allet hosts Serial Entrepreneurs, a podcast showcasing inspiring entrepreneurial stories, particularly in e-commerce.
Why listen to Serial Entrepreneurs?
This podcast is perfect for those looking for insights into customer acquisition in an entrepreneurial setting.
It offers in-depth interviews covering customer acquisition, conversion and loyalty.
Two episodes not to be missed:
🎙️ Listen to Serial Entrepreneurs on Spotify, Apple Podcasts
Les Explorateurs du E-commerce, produced by E-commerce Nation, is a podcast that explores the growth and customer acquisition strategies implemented by e-tailers.
Why listen to Les Explorateurs du E-commerce?
In this podcast, you'll discover inspiring feedback and explore the acquisition and conversion challenges facing e-commerce leaders.
3 episodes not to be missed:
🎙️ Listen to Les Explorateurs du E-commerce on Apple Podcasts, Spotify
Hosted by Kunle Campbell, 2Xecommerce is an international podcast (mainly in English) that also offers episodes in French, sharing acquisition strategies that have generated millions of euros.
Why listen to 2Xecommerce? For those who want to think big, 2Xecommerce offers high-level strategic insights, applied to international contexts.
3 episodes not to be missed:
🎙️ Listen to 2Xecommerce on Spotify, Soundcloud, Apple Podcasts
👉 Also discover: Shopify or Prestashop? A comparative guide to the best e-commerce platforms
Digital Doers, hosted by Cyril Attias, is a must-read podcast for digital and e-commerce players.
This program highlights the journeys of leaders and entrepreneurs in the digital world, who share their challenges, successes and strategies, particularly incustomer acquisition and e-commerce performance optimization.
Why listen to Digital Doers?
For e-commerce or acquisition managers, Digital Doers offers concrete, inspiring insights into how digital companies are meeting their challenges.
The authentic tone and practical feedback make this podcast a valuable source for improving your acquisition strategy and discovering new approaches.
Not-to-be-missed episodes:
🎙️ Listen to Digital Doers on Ausha, Spotify, Apple Podcasts
* * * * *
In conclusion, listening to an e-commerce podcast is much more than just entertainment: it's a real strategic tool for all e-commerce and media acquisition managers.
Whether you're looking for new ideas to optimize your conversion rates or concrete examples of successful campaigns, these e-commerce podcasts offer valuable insights straight from the industry leaders.
Thanks to platforms like Spotify, you have access to a wealth of relevant content, enabling you to improve your conversion rates and fine-tune your strategies.
By making regular listening to e-commerce podcasts part of your routine, you can stay on top of trends while discovering practical, easily applicable solutions.
So what are you waiting for to add these podcasts to your playlist? 🚀
* I authorize Dataiads to process my personal data in order to send me communications about its services and news.
The Dataiads privacy policy is available here.
